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Hey Guys,
I was just informed that my new single will be dropping by Eartastic Records soon.
Hope that you guys stay in touch. check back here for my blogs or Google “Tylarik” the artist, “Real Music Campaign.” I will be making some youTube videos to keep you up to date on my journey so stay tune for that also.
Click here to hear my previous release Possessed
Thanks,
Tylarik!
The New Music Industry is Not Coming
BY: TAUREAN CASEY | PRINT ARTICLE
We can all stop waiting for the “new music industry” to arrive. The new music industry is not coming, it is here already. The only thing that will change is change. New models reshaping the way music is marketed and distributed will continue to change the landscape, and there will be many. Right now we have an emergence of abundance within the music industry. There are countless new artists emerging and the same goes for the ways of consuming those artists. This will not change; the emergence will continue to evolve as humans will continue to evolve. With that being said, there will be a shaping and weeding out process. The shaping and weeding out process will define which artists and which models work best for you individually, the consumer. The process of definition for the music consumer will cross all boundaries including race, gender, and age. I would like to include money, but I can’t help but to imagine the rich kid who only wants to see their favorite artist live, so they pay for live shows whenever they decide to.
The music industry of yesterday consisted of great control. If one could just control the few available key aspects, they could and have controlled the market. Distribution in the days of music consumption yesterday consisted of record stores. This is something that I am very fond of, as I remember being a kid working in my grandfather’s record store in Northern New Jersey. I remember the days of going to one-stops in Brooklyn early Saturday mornings and rushing back to New Jersey to make it in time for opening. The distribution dollars still led back to the same few places. Huge media conglomerates controlled distribution channels and consumption channels through radio, tv, and later on portable devices. This took MAJOR funding. It was unthinkable to go against these conglomerates in this state of the music industry. The costs of producing, distributing, and marketing a record were extremely expensive. Even if you had the funding to produce a record, marketing and distribution channels were still tied up with the large media conglomerates.
With the emergence of new music technology, the scope has broadened on all levels. Technology has made way for new opportunities, thus creating new models. The internet has eliminated a lot of past costs within the music industry; this goes for the way music is recorded, the format of music, the marketing, and especially the distribution outlets. New models have taken away the control aspect. A child can be born, grow up developing their musical talent, gather people who can assist in the process, record an album, market that album, distribute that album, get paid, and repeat the process over and over without ever dealing with a record label for their entire career. And that’s just the basic capability of an artist operating in today’s music industry.
Right now we are looking at three entities that are battling in the “Who’s Going to Shape the Music Industry Showdown.” None of these entities are record labels; in fact they are all technology companies. They are Apple, Amazon, and Google. Does this spell doom for major record labels, I doubt it, but who knows? That’s the beauty of the current state of the music industry. It is imploded with an unforeseen greatness of potential. In the coming days, we will see artists partner with entities that we never would have imagined, in fact it’s happening now! Incredibly amazing talents that we never would have heard of in the days of yesterday now have a shot. Sure there will be lesser talents also with opportunities, but if you don’t want to listen to them DON’T. You now have that power in today’s world. The control of the experience has returned to the user, where it should have and always be. So has the music industry changed from what we once known? YES, and it will continue to change, but you will hold the reigns. Follow the technology at your own discretion. The new music industry is here, and from the looks of it, the new music industry will always be here.
About the author: Taurean Casey is a Co-Founder of Music Assistant Now.
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Lime Wire Founder Gorton to Testify Next Week in Copyright-Damages Trial By Don Jeffrey
Lime Wire LLC founder Mark Gorton is set to testify May 9 in a trial to determine how much he will have to pay the music recording industry for infringing copyrights.
Music labels owned by Warner Music Group Corp. (WMG), Sony Corp. (6758) Vivendi SA (VIV) and Citigroup Inc. (C) are seeking hundreds of millions of dollars from Gorton after U.S. District Judge Kimba Wood ruled last May that Lime Wire induced the infringement of thousands of songs through its peer-to-peer file-sharing software on the Internet. The court ordered Lime Wire to shut its music service last year.
“The harm that Lime Wire has caused is truly staggering,” Glenn Pomerantz, a lawyer representing 13 labels, told a jury of eight women and one man in his opening statement on May 3. “Mark Gorton used other people’s property to make money for himself.”
Pomerantz told the jury the record industry’s revenue fell 52 percent from 2000, the year Lime Wire was founded, to 2010. Gorton’s lawyers will try to show that other factors were responsible for the drop besides peer-to-peer, or P2P, file- sharing.
“The record companies know and have known that their problems started well before Lime Wire,” Joseph Baio, a lawyer representing Lime Wire and Gorton, said in his opening statement to the jury.’
Past Comments
Baio cited the record companies’ own past comments that he said showed factors other than file-sharing were more to blame for the plunge in revenue. These included counterfeit and copied CDs, the economic recession, bankruptcies of music wholesalers and retailers, the maturation of the CD market, competition from other forms of entertainment such as video games, and the industry’s own inability to exploit the new technologies.
The record labels haven’t made public how much they’re seeking from Gorton. The companies will try to get statutory damages under federal copyright law for 9,561 recordings released since 1972, according to court papers. If they seek maximum statutory damages of $150,000 for each recording, that could result in a $1.4 billion award. Other damages on pre-1972 recordings will also be sought, the companies said in court filings.
“We will ask you to consider whether Mark Gorton’s state of mind justifies the high end of the range,” Pomerantz said to the jurors.
Baio said the labels deserved far less. Gorton made only about $6 million from the songs the record companies have listed as infringed, the lawyer said. Lime Wire, which provided free software for file sharing, made money by selling a faster, premium version of the program.
The case is Arista Records LLC v. Lime Wire LLC, 06-05936, U.S. District Court, Southern District of New York (Manhattan).
To contact the reporter on this story: Don Jeffrey in New York at djeffrey1@bloomberg.net.
To contact the editor responsible for this story: Michael Hytha at mhytha@bloomberg.net
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Access Industries to buy Warner Music Group for $3.3 billion
By Alex Pham, Los Angeles Times
May 7, 2011
The all-cash acquisition of Warner would put New York-based Access Industries in strong position to bid for EMI Group, which is widely expected to be put up for sale later this year
Now that Warner Music Group Corp. has agreed to be sold for $3.3 billion to Access Industries, is a duet in the works with EMI Group?
Warner’s all-cash sale to the New York-based oil and media conglomerate, announced Friday, puts Access Industries founder Len Blavatnik in the pole position to bid for EMI, the world’s fourth-largest music company, numerous industry analysts said. EMI is widely expected to be put up for sale later this year by its owner, Citigroup Inc.
“I would think that the next step for Warner is to buy EMI,” said Ted Cohen, managing partner at TAG Strategic, a media consulting group based in Hollywood.
Cohen, who has held senior executive positions at both Warner and EMI, said a combination of the two companies “could be a very smart move. Where Warner is weak, EMI is strong. Where Warner is strong, EMI is weak. The two are very complementary.”
A spokesman for Access Industries declined to comment on Blavatnik’s plans for Warner once the deal, approved Thursday by Warner’s board, closes in late summer or early fall as expected.
“Now that he owns one, it puts him strategically to be the front-runner for EMI because he can pull out more costs by combining the two,” said Laura Martin, an analyst with Needham & Co.
Warner, whose artist roster includes Metallica, Bruno Mars, Muse and Zac Brown Band, has a healthy slice of U.S. acts, where EMI is relatively weak.
But EMI is solidly entrenched in Europe, particularly in Britain, where the company is based.
Combining the two companies would create a tight, three-way race among the world’s largest music companies, said David Bakula, senior vice president for entertainment analytics at Nielsen Co., a media research firm.
Within the U.S., Warner had a 19.7% share of the music market, in terms of the number of albums sold from Jan. 1 to May 1, according to Nielsen. Together with EMI’s 9.2% share, the combined companies would be neck-and-neck with Universal Music Group’s 27.9% share and Sony Music Entertainment’s 30.5%.
Warner’s sale deal comes at a challenging time for the record industry, whose revenue has been ravaged in the last decade by piracy and a proliferation of legal but free alternatives, including online radio services such as Pandora and Slacker.
Music sales in North America, not including royalties paid to publishers and songwriters, declined 44% in the last five years, to $7.35 billion in 2010 from $13.05 billion in 2005, according to PricewaterhouseCoopers.
Nielsen this week provided a glimmer of hope for the music industry, announcing that U.S. music sales from Jan. 1 to May 1 rose 1.4% to 145.7 million albums, up from 143.7 million last year, after years of steady decline.
Blavatnik, who sat on the board of Warner Music from 2004 to 2008 and continues to have a 2% share in Warner, is said to be intimately familiar with the industry’s travails, as well as Warner’s challenges.
New York-based Warner posted a 6.7% decline in revenue to just under $3 billion in its fiscal year that ended Sept. 30, down from $3.2 billion a year earlier. Its net loss widened to $143 million last year, up from $100 million.
“Blavatnik’s not an idiot,” Bakula said. “If he’s willing to invest $3.3 billion, it says that the music business still has value.”
Blavatnik, 53, was ranked the world’s 80th-richest individual by Forbes magazine in 2011, with an estimated fortune of $10.1 billion, made primarily from trading oil and natural resources.
His company, Access Industries, also has holdings in a handful of media companies, including Icon U.K., spun off from Icon Group, a Los Angeles-based movie company partly owned by Mel Gibson. Access also has stakes in Amedia, Russia’s largest producer of television shows, and R.G.E. Group, an Israeli TV firm, among other companies.
With his winning bid for Warner Music, Blavatnik edged out more than a dozen other suitors, including brothers Tom Gores and Alec Gores, Sony Music Entertainment, supermarket magnate Ron Burkle, Live Nation Entertainment and investment firm Kohlberg, Kravis & Roberts, whose unsolicited offer late last year in partnership with German music company Bertelsmann kicked off the auction process.
The deal calls for Warner shareholders to receive $8.25 per share, a 34% premium over the company’s average stock price over the last six weeks, the company said. It’s also 75% higher than Warner’s closing price on Jan. 20, the day before news of the sale leaked out.
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The music business week in five – Friday 6 May 2011
Friday May 6th, 2011 13:02
We haven’t done one of these in a while, what with all these Friday holidays we’ve been having of late. But look, here we go again. This time next week, of course, we’ll be half way through this year’s Great Escape, which is very very very exciting. Our programme for 2011 is complete, and, though we do say so ourselves, is looking really rather good.
You can check the full schedule on The Great Escape website, or check out a digital version of the actual convention programme, or download it as a PDF. Do check it out and, if you’re already booked and coming, start planning your three days with us, or if you’ve not yet made the plunge and bought your delegates pass, then get to escapegreat.com and get your ticket. And I look forward to seeing you all next week. Meanwhile, here’s our week in five.
01: Warner got very close to selling itself to Russian Len Blavatnik. It’s widely expected that the Warner Music board will announce who they are selling their company to later today, and that the lucky bidder will be Blavatnik, who already has a minority share of the firm, and who is expected to pay $3 billion to get ownership outright. Assuming that announcement does come today, and that there are no hitches as the takeover goes through the motions, it will bring to an end four months of speculation about the US music firm’s future, since its current owners announced their intent to sell at the start of the year. It’s thought Blavatnik will keep Edgar Bronfman Jr in the top job and that the two men could now mount a bid to buy EMI and merge it with Warner. CMU reports | Telegraph report
02: Spotify revamped its free service. Having put limitations in place last weekend so that free users only get ten hours of listening a month, and can only listen to any one track five times, Spotify basically relaunched its freemium platform as an MP3 store with super-duper preview listening this week. They are revamping their existing MP3 download service, bring it to the fore, and have made it easier for users to sync music they buy via the Spotify player to their iPod. Many spun this as Spotify taking on iTunes, though more likely it is an attempt to stay connected to those existing freemium users who can’t be persuaded to upgrade to a premium account, and who have just lost their unlimited listening service. In other Spot news, word has it a Spotify/Virgin Media alliance is imminent. CMU report | The Guardian report
03: The final LimeWire court case kicked off, though not much happened. With a US judge ruling LimeWire was liable for copyright infringement last year, the labels are now seeking billions in damages. The only real developments this week were that the judge confirmed LimeWire founder Mark Gorton could be held personally liable for those damages, and that one of LimeWire’s expert witnesses won’t be allowed to make some sweeping statements about the link between file-sharing and slumping record sales (or, rather, in his opinion, the lack of a link). CMU report | Independent feature
04: EMI Publishing took digital rights away from ASCAP. It means that EMI will licence the performing rights in its April Music catalogue in the US directly to digital services rather than via the collecting society. EMI say it’s about unifying all the digital rights that exist in the April Music songs with one in-house team to simplify the licensing process. Though many would argue that moving away from the collecting society system in digital – which much of the publishing sector has previously embraced – is actually a backwards step. CMU report | Paid Content report
05: Baidu started beta testing a music service. The often controversial Chinese search engine recently announced its intent to launch a legit music venture, and according to reports that service will go live this month, and will be a free ad-funded MP3 download platform – the sort of thing music companies wouldn’t licence in the West, but which they’ll support in China, where even nominal royalties are an improvement. CMU report | CNET report
And that’s your lot – see you on the podcast this afternoon.
Chris Cooke
Business Editor, CMU
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Beastie Boys: ‘What are we gonna do, mope?’
Two years since Adam ‘MCA’ Yauch was diagnosed with cancer, the Beastie Boys have burst back with a rap album that revels in fun. They pick up where they left off with Angus Batey
Angus Batey guardian.co.uk, Thursday 5 May 2011 21.30 BST
‘More than ever, people wanna listen to music and have a good time’ … The Beastie Boys (from left): Ad-Rock, Mike D and MCA. Photograph: Phil Andelman
A friend was givin’ me a hard time about this the other day,” says Adam “Ad-Rock” Horovitz. “They said, ‘You’ve been doin’ this since high school – how have you only had eight albums? That makes no sense.’”
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There always seems to have been something that’s stopped the Beastie Boys operating on the sort of timescale most bands stick to. The brat-rap superstars of the late 1980s have grown into shrewd music-business mavens, with record labels, magazines and film production companies vying for their creative attention; and when they have got around to making albums, those records have sketched out new possibilities, reminding anyone who cared to listen that the hip-hop genre they grew up in is about taking sounds, styles and inspirations from across the musical map and turning them into something new and definably your own. But, as Ad-Rock’s friend pointed out, eight LPs in almost 30 years is a pretty poor return.
Two years ago, though, it looked as though Ad-Rock and bandmates Michael “Mike D” Diamond and Adam “MCA” Yauch were going to break into what was, for them, a sudden gallop. Barely two years after their previous album – admittedly, an all-instrumental affair called The Mix-Up rather than a “proper” LP – they had finished a new record. Called Hot Sauce Committee Part One, it was to be released in the autumn of 2009. That June, the trio undertook a promotional trip to Europe, giving interviews to media (including Film&Music) in which they explained that Hot Sauce Committee Part Two – “the weird shit” they couldn’t fit on to the album – would arrive within a year or so of Part One, possibly as a series of 7in singles.
Then, on 20 July, in a video posted to YouTube, Yauch broke the news that he had been diagnosed with cancer in the parotid gland and a lymph node in the left side of his neck. Surgery would be routine, but the record would be postponed.
In October 2009, Yauch told the Beasties’ email list he was “feeling healthy, strong and hopeful that I’ve beaten this thing”. A year later, they announced, first, that Hot Sauce Committee Part One had been shelved but that Part Two would be coming out “on schedule” in the spring of 2011; then, as Yauch wrote: “Strange but true, the final sequence for Part Two works best with all its songs replaced by the 16 tracks we originally had lined up in pretty much the same order we had them in for Part One.” Like, d’oh!
Suitably ridiculous … Seth Rogen, Elijah Wood and Danny McBride in Fight for Your Right Revisited.The widespread conclusion – based on a confirmed release date, and the back-to-normal goofiness of the announcements – was that Yauch had recovered. But this wasn’t entirely the case. “Reports of my being totally cancer-free are exaggerated,” he said in a statement this January. “I’m continuing treatment, staying optimistic and hoping to be cancer-free in the near future.” Speaking now, Yauch’s bandmates confirm their friend’s medical problems are not yet over.
“He’s doin’ OK,” Horovitz says. “He’s still in treatment, so it’s not 100%. But things are lookin’ good. We’re not touring, we’re just getting the record out – and we’re not making any plans until he is better. Which is definitely gonna happen.”
“It’s a very strange thing,” says Diamond. “Unfortunately, we’ve had a high attrition rate of friends growing up in New York, but more from drug overdoses and crazy shit like that. This is, actually, the first time that a friend who is a contemporary – basically one of my best friends for life – called me up to say: ‘Hey, I’ve got some really bad news,’ and having a really serious illness. And when you’re friends for a long time, and one of that group of friends gets a very serious, potentially terminal illness, it’s just kind of like … It’s a game-changer, if you will.”
Though they are a band who have built a career out of behaving like naughty schoolboys, the Beasties haven’t shied away from serious themes. Galvanised by Yauch’s travels to the country, they staged several huge concerts to support the cause of a free Tibet, and between the one-liners and pop culture references, their best songs are often peppered with sociopolitical seasoning. So if these eternal teenagers’ response to their close encounter with mortality is to laugh a little louder, party a little harder, that should come as no surprise.
Hot Sauce Committee Part Two revels in the kind of instinctive lyrical and musical fun the Beasties seem to have made their own. In 2009, they’d explained how its joie de vivre was in some ways a response to the times of its creation. The same thing had happened with their previous rap album, To the 5 Boroughs – a record that rang with the defiance of liberal New York natives responding both to the terrorist attacks on the city in 2001, and to the way a rightwing government dealt with them.
“During the course of making To the 5 Boroughs, the US was going round invading different countries, and we had a complete moron as president,” Yauch told Film&Music in 2009. “We’d be on our way to the studio and either walking past soldiers on the street in New York, or seeing newspapers about us invading or threatening to invade some country, and I think a lot of that ended up feeding into the mood of the record. But with [Hot Sauce Committee], part of it was done much more with the thinking that Bush’s term was almost over, and the latter part was recorded knowing that Obama had been elected. And there’s probably a lot more sense on our part that we can be free to just talk trash, because someone else is gonna be responsible for what goes on in the world. I definitely feel like, could it all be going this right? When I hear Obama speak, most of the time I agree with what he’s saying, and I trust him. And it’s almost a strange feeling, because I’m so accustomed to not trusting or liking politicians.”
“Yeah,” agreed Horovitz. “It’s weird to have things in common with the president. Seriously! Dude watches The Wire, he plays basketball, he’s tryin’ to quit smoking …”
Two years later, with the political atmosphere poisoned by conspiracy theories and Obama’s consensus-building stymied by the confrontational stance of the Tea Party right, the Beasties’ euphoria could seem out of kilter with the times.
“In the time we made To the 5 Boroughs there was a political seriousness because of what was happening in the world,” says Diamond. “And I guess if you look at the last two years, the big thing you would point to would be an economic seriousness, as well as, in the last six months, the social and political reordering of a lot of the world, specifically in the Middle East. All that being said, more than ever, I think, people wanna listen to music and have a good time.”
“We’re all still very optimistic about Obama here,” Horovitz says. “We also knew that it wasn’t like everything was gonna change the minute he took office. We knew that it was gonna be a struggle; and the right wing in America would go crazy. But I don’t think the album would be that different if we were recording it today, as opposed to two years ago.”
The enforced delay has brought some benefits. After periodically revisiting the new tracks, the group began to feel that the production – which, as with To the 5 Boroughs, they’d handled themselves – could do with a bit of sprucing up. So they called in an outsider, the French producer Philippe Zdar, to remix the album.
“When you get to a point where you’re not beholden to a record company,” Diamond explains, “then it’s up to you to say, ‘OK, enough knob-turning, we’re done.’ When we talked to you two years ago, we had taken our best shot and thought we were done. I’m actually really glad: it’s almost like we got to do the reissue of the record without it ever coming out in the first place.”
They have been able to give the album a typically over-the-top launch, too, with the video for the first single, Make Some Noise, assuming epic proportions. Yauch had begun to foment an idea for a short film based on the 1986 Fight for Your Right video, and last November they shot the Yauch-directed film Fight For Your Right Revisited, filmed in New York with a cast of suitably ridiculous proportions. It features two alternate lineups of ’86-attired Beasties (Elijah Wood, Seth Rogen and Danny McBride in the first; Will Ferrell, John C Reilly and Jack Black in the second) having a breakdance battle that degenerates into – literally – a pissing contest on a Manhattan street corner, before the real Ad-Rock, Mike D and MCA turn up, dressed as cops, and bundle them all into a police van.
A quarter of a century since their emergence as gifted rappers and superlative satirists, both film and album are perfect reminders of why so many people still care so much about the Beastie Boys. They may look like they’re making it all up on the spot, but those in-jokes and elaborate rhymes are crafted with the precision and care of masters of the art. This is the secret of their success: as seriously as the trio take the job of getting the music, the lyrics and the accompanying visuals right, the end results look and sound like ebullient, uncomplicated fun.
Personally, as well as politically, the new LP still gives an accurate reflection of the feeling in the Beastie camp today, even though it was made before the discovery of Yauch’s cancer. While there are no plans beyond giving him time to get well, Diamond and Horovitz agree that, if their friend’s illness affects their music at all, it is likely to push them to ever more ludicrous extremes.
“I have a feeling the next record is gonna be the most insane party record you ever heard,” Horovitz says. “Because if you go through something like what Yauch’s goin’ through … I mean, shit. After that, you must feel pretty good.”
“I’m always careful to even guess, at any juncture, about things before we do them,” Diamond says. “But in an odd way I almost feel that it could more intensify the goofing-around aspect of what we make together. Because that’s the release – that’s what you really value it for. When we’re all together, are we gonna want to have fun together, and remember that? Or are we gonna wanna kind of hang our heads low and mope around? No, we’re gonna wanna really enjoy it, and savour those moments.”
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Rethinking the Music Business
As the record industry started to dry up and die and the major labels were sort of crippled and starving — it was a land grab. It was, “I just fired a third of my staff, and I am going to offer you half the money I would have last year. But I am going to give you a shittier deal on records, plus I want a piece of touring, merchandising, and publishing for which I have no infrastructure, I don’t really know what I am doing, and I am probably just going to get in the way. But I deserve it because my business sucks.” — Matt Drouin, Manager of the band Metric
Music may be between a musician, her guitar, and her fans: but when you introduce licensing, streaming audio, online campaigns, social media, the Cloud and many artists gravitating toward becoming their own label, you may need a four-wheel drive to plow through the congestion of left brain thought required to take the music to the end user.
Luckily, Berklee College of Music and Harvard’s Berkman Center are among the best positioned entities to understand the musical ecosystem paradox as of late and they collectively stuck their neck out to create the first iteration of the Rethink Music Conference. Attendees, who were mostly leaders in the field, flocked in from record labels, copyright offices, tour buses, congressional offices, recording studios, venture capital firms, streaming content providers, and Cloud management firms. They listened and deliberated with the concept of actually coming up with viable ideas for the future of music — and were urged not to pontificate for pontification’s sake.
This conference went well beyond the woe-is-me-our-intellectual-property-rights-have-been-illegally-taken model — that is so 2001 — it is 2011. Ben Folds told me he learned a decade ago that it is counterintuitive to be angry at his fanbase, so he did what so many artists have subsequently done — he relinquished caring how his fans got his music and just concerned himself with good, sound musicianship. Following Folds’ sentiments, Emily Haines of the band Metric said she also stopped concerning herself with how fans obtained her music — but she noticed an unusual juxtaposition: as Metric increasingly gave songs away for “free” they saw an increase in ticket sales, merchandise sales, specialty record sales, and tour bookings. Metric quickly learned that “giving” across the digital divide can also correlate with “increasing” earnings and ultimately empowering the artist. If you buy what that last sentence was selling, we may be looking at the most empowered generation of musicians this planet has ever seen.
Not everyone thinks the new digital “isn’t life rosy” free concept is the best power plant for a viable career path. Most notably a good portion of the older, more established artists who experienced the “golden age” of music royalties speak out on the new system of “free.” Mike Mills of R.E.M. is one such artist and told me, “I believe in intellectual property rights — but it is like trying to hold the air — you can’t do it. I think if you want to give your music away for free that is fine — however I do think if that is how you have chosen to make a living, then you should be paid for the work that you do. It just annoys me on principle that so many people take artists’ labor for free when they would never think of working for free in what they do as a profession.”
Regardless of the turbulence with the digital content, the tenure for this Boston-based meeting embodied optimism for how creativity can be better accentuated through digital means. Damian Kulash of the band OK Go spoke of the new digital space and the relation to the artist and said, “It is seeing these new digital spaces as valid creative spaces. People tend to look at the Internet as something that can help realize efficiencies of commercialisms. To me, digital is a huge annex to our lives — to the space in which we all live — making art in that space is different than it was ten or twenty years ago.”
Amanda Palmer, of Dresden Dolls fame, furthers the new digital frontier talk and directly relates to creativity by saying:
There is a pretty wild west non-monetized artistic community of call and response with these Internet memes and songs. Optimistically it takes things back to the basics. And hopefully younger artists have a better understanding that your stuff just needs to be good. Number one: write good music. Number two: play it well — make people want to hear it. And get your priorities and thinking away from: find a label, get famous. Get in front of people, actually work on your shit. Make something that people will really want and then you are actually empowered. It used to be that even if your material was great, that didn’t empower you. Now your material does literally empower you to bring money, fans and success.
The concept of “empowered artists” was a main theme for this specific meeting of the minds. Perhaps some industry players saw the empowering ability of digital coming — but most industry personnel were blindsided. Neil Jacobsen, Senior VP of A&R, Interscope, said, “If you would have told me ten years ago that a site like Youtube, that was going to pop up and flip the content delivery ideal on its head, I couldn’t have even conceived it.” Joe Kennedy, CEO of Pandora, talks of how digital media weeded through the players in the music industry by saying, “Digital music is tough turf — the digital roadside is littered with casualties.”
Jacobsen continued, talking about one of the buzzes of the meet up, the Cloud concept, and said, “I know things like this Cloud computing that are going to be a game changer again — but it comes back to the same thing. If you have great music the Cloud will work for you, if you are a borderline musician the Cloud will crush you.” Adam Parness, Director of Music Licensing for Rhapsody, thinks the concept of the Cloud as more of a buzz word, and not necessarily a new, game-changing concept. Parness feels his firm, Rhapsody, has proven this service for the last decade and says, “it’s not like it is coming, it has been here for quite a while. Rhapsody has 11 million songs. I think the industry is starting to really get the value of the access model. Digital downloads are starting to go out — you are not seeing the year-over-year growth you were seeing in previous years. I think with the technology, this access thing has really become a reality.”
Another game-changer reality readily addressed at this conference is what happens when music truly goes social. Up to this point a lot of the services selecting music for listeners have utilized algorithms in a similar vein as the Amazon model “if you like this, you will like this.” When friends can curate musical content for friends, a whole new concept of musical exchange comes to fruition. This concept is coming down the pipe pretty quickly. The industry is placing bets and filling the sandbags as we speak for the flood that will ensue. The common sentiment of this social media direction of music is that the access model seems well positioned for the battle.
TO LABEL OR NOT TO LABEL
Amanda Palmer spoke of her relationship with the record labels by saying, “In 2003, our record label really did give us a strong launch and gave us really important promotion we would not have been able to create ourselves. But that would not be the case for artists in 2011.” Listening to all the conversations transpire regarding musicians being empowered by their own means and having it all about the songwriting, it is easy to interject that the labels are an unneeded ancillary. But regardless of the direct digital imperatives, the labels have massive clout and a definitive purpose.
Interscope’s Jacobsen says he understands the self-funded campaigns bands are undertaking. He says, “if you are already a superstar, and want to put out your own record, I get it.” Jacobsen continues and talks of the power he feels his company can still offer by saying:
There is a value that comes with [Interscope's] ability to focus an international worldwide global marketing campaign. Just in Europe you have five countries that speak five different languages, that have five totally different media bases and you have 28 radio stations, completely independent of each other. Just because you are on the play list on NRJ France doesn’t mean you are going to be on Heinz Live in Germany or Radio 1 in the U.K. You need people on the ground to actually work it. You need a central organization.
Ben Folds, talking of labels, says, “I do like record companies. They still play an important role and they will always and should always exist. But they were ripping a lot of people off. You can ask the Dixie Chicks how much money they made for selling 13 million albums. And they will tell you the answer and you won’t believe it.” Emily Haines continues the conversation and says that had Metric wanted to be the Rolling Stone two-page-spread glossy sort of band they would have had to seek out a major label deal, which they received and turned down. But instead they knew their fanbase were always going to be looking away from Billboard’s charts and they wanted to take their message there. Haines also knew that by putting their eggs in their own basket they could sell half the albums and post a substantially higher profit.
Jimmy Shaw, lead guitarist of Metric, continues, and says, “playing David Letterman is a key thing to do, but it doesn’t actually sell you any records and I think there is a lot of that going on in the old school. It is something — but it doesn’t actually do anything. The important thing for us was we were always way more interested in the actual fan.”
The complete picture of the music industry, with Berklee College of Music and Harvard’s help, is optimistic. It is empowering. It is a little more honest. It is back to the songwriting basics. It is using digital to cut some of the baggage and using the available media for the most important thing of all –connecting the musician to the fan. Emily Haines speaks of the modern multi-tasking, digitally-integrated musician and says:
I think it is so important that musicians can empower themselves to not be children in the process. I think sometimes it is counterintuitive — because to be creative is not to sit around and think about numbers and deal structures all day. My thinking is you are going to have to deal with it eventually — when you wind up having to sue your record company or sit around with lawyers. If you can develop the skill to separate your work, that is key. We take care of a lot of this stuff, then we go in the studio, turn off our phones, and just forget about it. But the oblivious musician is a very sad story to me and is in a position of being exploited.
As I concluded my interview with Metric, I thanked them for turning me on to their musical abilities. I told them that I would go home and download their full music catalog and that they probably would not get a dime in royalties so I put $10 on the table and said that this would help me to feel better about the downloading I planned to conduct. They smiled, left the money on the table and said they knew they would get the revenue from me in another stream, on another day.
I put them on my Facebook.
I tweeted their concert footage.
I bought a t-shirt.
I can’t wait to see them live.
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Beyoncé debuts charity single God Bless the USA
Singer unveils patriotic power-ballad on Piers Morgan Tonight, with proceeds going to families of 9/11 victims
- Dan Martin guardian.co.uk, Friday 6 May 2011 10.24 BST
Patriot claims … Beyoncé premieres God Bless the USA on Piers Morgan Tonight. Photograph: Kevin Mazur/WireImage
Beyoncé is releasing her second new single in as many weeks, followingRun the World (Girls) with new charity track God Bless the USA.
Fans peturbed by the “challenging” nature of Run the World (Girls) will probably be reassured by the patriotic power-ballad, which she performed on Piers Morgan‘s CNN show last night (Thursday 5 May). The former Daily Mirror editor announced the performance via Twitter: “If you don’t get teary at the end of @PiersTonight and the world premiere of Beyoncé‘s God Bless the USA, you’re probably not from here.”
God Bless the USA was written and originally released in 1984 by country musician Lee Greenwood, and was played at this year’s Republican party convention. Its popularity increased after 9/11, and it was re-released following the 2003 invasion of Iraq. Beyoncé’s version will raise funds for the New York Police and Fire Widows’ and Children’s Benefit. The singer originally recorded the track in 2008 for the Obama presidential campaign, but never released it. It seems likely the death of Osama bin Laden on Monday has been the spur for this release.
God Bless the USA certainly stands in contrast to Beyoncé’s last intervention in national affairs, when she joined first lady Michelle Obama’s anti-obesity campaign, Move Your Body.
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Simon Cowell gatecrashes music industry rich list
X Factor mogul worth £200m joins Andrew Lloyd Webber and Sir Paul McCartney in top 10 of Sunday Times music rich list
- Dan Martin guardian.co.uk, Thursday 5 May 2011 13.37 BST
Richer than Elton … Simon Cowell leaps into top 10 of Sunday Times music rich list. Photograph: Danny Lawson/PA
Simon Cowell has soared into the top 10 of the annual Sunday Timesmusic rich list, with an estimated fortune of £200m.
It is the first time the X Factor mogul has made the top 10, reaching No 6, up from 11 last year. The ongoing success of the show, plus the deal to export it to the US this year can be credited with his spike.
Clive Calder, who co-founded Zomba Records and its subsidiary Jive, tops the list with £1.3bn, with Andrew Lloyd Webber in second place with £680m. The rest of the top 10 comprises Sir Cameron Mackintosh (£675m), Sir Paul McCartney (£495m), Simon Fuller (£375m), with the four remaining places after Cowell going to Sir Elton John (£195m), Sir Mick Jagger (£190m), Sting (£180m) and Keith Richards (£175m).
Cowell has increased his personal wealth by £35m this year. But Ben Cardew, news editor of Music Week, cast doubt over whether Cowell belongs in the music list at all. He told the Guardian: “I’m slightly dubious about any of these lists but whatever his actual ‘fortune’ may be, it’s clear Cowell has done well financially over the past few years. For all his success with selling music, I would imagine most of his money comes from TV.”
Rich List editor Ian Coxon told Bloomberg: “Simon Cowell owns a share of the programmes he’s involved in as well as being in front of the camera. He’s busy behind the scenes and also responsible for many of the performers, so he’s taking pots of money in all directions.”
Perhaps a more revealing picture of where the music industry is heading can be seen in the top 20 young music millionaires, in which the top five are all women. Classical-crossover singer Katherine Jenkins tops the list with an estimated £13m. Cheryl Cole climbs two spots to second place, shared jointly with Leona Lewis and Katie Melua (all £12m), then Joss Stone (£9m). Charlotte Church (£8m) drops to sixth place, with Adele, Lily Allen, Natasha Bedingfield, Duffy and Amy Winehouse each in joint ninth place with £6m each.
Cowell recently confirmed he would not be taking a weekly judging role on the UK X Factor, with Take That singer Gary Barlow hotly tipped to replace him. However, the judging panel for the British export remains uncertain, with Cheryl Cole’s future in question. Other performers who have been variously linked to the role include Rihanna, Katy Perry, Nicole Scherzinger, Nicki Minaj and Paula Abdul.
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